5/16 Expressions

I answered the phone on a whim last night. The new marketing tactics by companies is just amazing. The lady on the phone said something to the effect of, "you are such a great customer of XYZ (Big Box Retailer). With this recession, we wanted to help our customers such as yourself. We'd like to inform you of our new hospitalization program that you can add to your XYZ (store brand) credit card." That's as far as she got - before I said "no thank-you", and hung up. I thought it was interesting that she used the word "recession" in her spiel. I am sure she was reading something. So, even though there is much discussion as to whether we are really or technically in a recession or not, the big boxes must think so.